Deep91: Talent alone isn’t enough; knowing how to share your work and build your brand is just as important.

With a career forged in the pulsating heart of Mallorca’s legendary club scene and honed by the raw intensity of the Dutch techno underground, Deep91 is on a mission to redefine empowerment on the dancefloor. Their latest release, B!TCH, is a bold anthem of unapologetic strength, pairing fierce, in-your-face energy with a sound designed to electrify crowds. Drawing inspiration from icons like Reinier Zonneveld and Carl Cox, and armed with a philosophy rooted in adaptability and intuition, this rising star is crafting high-octane sets that keep the momentum alive. With a relentless commitment to innovation and a focus on hard-hitting beats, Deep91 is a force to watch in 2025.

Your latest release, \’BiTCH,\’ has such a bold title—what\’s the story behind the name, and how does it tie into the track\’s energy?

The title B!TCH is bold by design—it’s a declaration of confidence and empowerment. The word is often used negatively, but this track reclaims it, turning it into a badge of unapologetic strength and self-assurance. It’s about owning your power, even if it shakes people up. The song’s energy mirrors this: it’s raw, intense, and full of attitude, carrying a “this is who I am” vibe. The title sets the tone—it’s not here to play nice. It’s fierce, in-your-face, and crafted to make you feel invincible.

\’BiTCH\’ captures an intense and raw vibe. How do you see this track fitting into your live sets?

When I tested B!TCH live, the reaction was electric—it hit the crowd hard and became an instant fit in my sets. The track’s raw intensity and high energy align perfectly with the sound I aim for. It’s the kind of song that ignites a unique connection with the audience, setting the room on fire in a way only a few tracks can.

Your years in Mallorca\’s club scene must have been transformative. What lessons or influences from that time still shape your music today?

Playing at iconic spots like BCM, Beachhouse, MTV Base, and Megapark taught me versatility fast. I had to mix everything—R&B, EDM, house, you name it. Closing clubs after huge names like Steve Aoki, Headhunterz, Dimitri Vegas & Like Mike, and Afrojack taught me how to work a crowd’s energy, taking them higher even after the headliners left. That ability to read the room and adapt is something I carry into every set today.
 

Your sets are known for being high-energy. What\’s the secret to keeping the crowd in motion for hours on end?

The key is building a story with your track selection. Feeling the crowd’s energy and responding to it is essential. A wrong track at the wrong time can kill the momentum, and recovering from that takes skill. It’s about creating a journey where every drop, every transition keeps the audience wanting more. Timing and intuition are everything.

When building a set, do you plan everything or leave space for improvisation?

Years of experience have made me comfortable with improvisation. I might have a few key tracks I want to drop or a specific vibe I’m aiming for, but the rest is all about feeling the crowd. I’m known for finding fresh tracks early, so I love testing those in real-time. It’s about staying flexible and knowing when the crowd is ready for the next banger.

Coming back to the Netherlands reignited your connection to techno. What makes the Dutch scene so special for you?

The Dutch scene is unmatched—many of the world’s biggest DJs and music innovations come from here. The Netherlands is where global trends are born, whether in music styles, technology, or show production. After the shutdown in 2020/2021, the rise of hard techno hit me hard—it was fresh, intense, and spoke to the energy I wanted to bring. It’s been my focus ever since.

Who were your biggest influences when you first started exploring electronic music? Have they changed over the years?

It might surprise people, but I started with Hardwell and Martin Garrix when I was younger. As that sound became oversaturated, I discovered house and techno in Mallorca—artists like Franky Rizardo, Martinez Brothers, and Carl Cox opened my eyes to a new side of electronic music. From there, I dove into Drumcode with Adam Beyer and Alan Fitzpatrick. Eventually, Reinier Zonneveld’s explosive sound inspired my move toward the harder edges of techno. So, yeah, my influences have definitely evolved!

What can fans expect from you in 2025? Any upcoming collaborations or projects you\’re particularly excited about?

A lot more music! I’m committed to releasing fresh tracks every month, constantly growing and evolving. I’m also working on collaborations with some of hard techno’s rising stars, and I can’t wait to share those. Plus, you’ll see me at more gigs—hopefully at a club near you soon!

As someone with deep experience in the scene, what advice would you give to aspiring producers and DJs trying to break through?

Learn how to market yourself and your music. It’s one of the most overlooked skills, but once you figure it out, it opens so many doors. Talent alone isn’t enough; knowing how to share your work and build your brand is just as important.

If you had to define your mission as an artist in one sentence, what would it be?

To create a space where people can express themselves freely on the dancefloor, forget life’s struggles, make new connections, and leave with a smile.